sound sites // tennessee tourism
words about the campaign
the film
words
assets showing lyrics over photo
cannes: silver, entertainment: diversity & inclusion in music; bronze, industry craft: copywriting: excellence in image description
new york festivals: gold, best use in copywriting; finalist, direct: travel and leisure
featured in fast company, ad age, travel and tour world, and more to come (recently launched in spring 2025).
writer: jonathan vigliaturo, alpho ramsay
art directors: austin ridling, erik stark
gcd: ryan simonet
agency: vml
director: chusy, plan a films