playcation // tennessee tourism

words

tv spots

words

campaign elements

words

 

kid reviewed spots

the playcation world merged with our existing family campaign. blah blah blah

playcation

effies: bronze, travel & tourism; bronze, david & goliath; bronze, media innovation

london international awards: silver, integration: direct marketing; silver, creative strategy

adweek experiential awards: best experiential activation by a travel brand

gerety awards: bronze, innovation: product and packaging

featured in the drum, campaign live, fast company, popsugar, business insider, trendhunter, yahoo!, ebay and agency spy

writer: jonathan vigliaturo

art directors: austin ridling, mars denton

gcd: ryan simonet

agency: vml

animation: the garage

kid reviewed

writers: jonathan vigliaturo, ry radermacher

art directors: austin ridling, erik stark, ethan tedlock

gcd: ryan simonet

agency: vml

animation: the garage

director: chusy, plan a films

Previous
Previous

youth ambassadors

Next
Next

oikos